Cake or death?
Eddie Izzard Cake's unique, high value consulting is built upon minimizing your time spent in meetings and maximizing your ROI. We strongly prefer to meet with clients via web conferencing, then create a password-protected recording that clients can access whenever they'd like. After you meet with us, your content managers review your recording and perform research for you, then we meet again and provide your results and recommendations. As compared to traditional consulting where you're paying for travel expenses, dining and lodging for consultants with expensive taste, Cake delivers a better bang for your buck. Whereas traditional consultants aren't accountable to deliver what you order, both you and Cake have access to your recorded meetings. What you get is a more useful, high-quality, cutting edge consulting solution that you can download and review on your computer, mobile device, or broadcast to your employees whenever you darn well feel like it. Cake offers tailored consulting packages covering social media marketing, content marketing strategy, cashflow management and brand equity design. When we meet with brick-and-mortar clients we discuss things like retail customer flows, store/site layout, profit diversification, promotions, and building consistent incentives to drive sales within key market segments. Our consulting rates accrue discounts over time and may vary based on which consultant you contract (and how famous we become--Cake FTW!). However, we will do our best to keep rates reasonable and are happy to work with clients to develop a solution. |
|
Digital Media Marketing Whether it’s a positive thing for humanity or not, new media is here to stay. If you’re too busy running your business to tweet, quack, or bark let Cake help you out. Cancel or modify your plan anytime, hassle-free. If you're interested in working with more traditional media, we've got that down too. Want to talk about it over the phone, via webcam, or in person if you’re near one of our offices? The first hour of consultation is always, always, always free in our zero pressure environment. Or just tweet @UDeserveASlice! |
Ok, so, just what is content writing and why should you care? Content writing is the way you will interact and sell to customers in the future. It's why Fortune 500 companies create blogs and spend millions of dollars cultivating a brand image and reinforcing it everywhere you look. Google is transitioning away from traditional site rankings to "content strategy" which tracks how much and in what way users interact with your site. Your business's future success is highly dependent upon your ability to attract new and existing customers and encourage them to buy. We pose some questions to drive this principle home: How often do you find yourself clicking on a Facebook ad and purchasing an item? How often do you scan your local paper for discounts? When was the last time you clicked on a Google ad? When was the last time you were on a site but clicked a link with a title like, "10 lessons from horror films your business needs to survive"? Like that last link, content writing sparks a customer's interest, engages them, and builds brand equity. Said simply, there is nothing more critical to your business's success than starting content marketing immediately. This isn't a sales pitch, it's an opportunity you can't afford to ignore. Please note: there is a high level of marketing strategy involved in content writing, so we strongly encourage you to consider signing up for at least five hours of consulting services first. Otherwise, you must supply all of your market and customer information so that our writers can write--they are professional writers, not consultants or marketing executives! The strength of your information and data determines the effectiveness of your content writing. |
|
User Experience (UX) and Web Design While not all of us are hackers or hardcore coders, we know a thing or two about how to build layers (we chose the name Cake for a reason!) and create a memorable experience for anyone landing on your site. We track the way users actually experience your page and balance effective design with crowd-pleasing aesthetics. Unlike most designers, we combine extensive product and image design training with best practices taken from real working experience to make sure you're delivering what you mean to deliver. If you ever look at your site and wonder how the user experiences it, let us help you. We understand mojo and engagement and we'll make sure every new user's heart goes all a-flutter when they use your site. |
Professional Brand Development Coaching
Do you need help revamping your LinkedIn profile, writing a profession resume that uses modern best practices or developing a strategy to increase your network? One of the most common mistakes is using outdated time consuming strategies, Cake helps you eliminate the waste by using the strategies that will give you the best return on your time. We know how difficult it is to think about and communicate your true value, and know the best ways to help you find your personal branding sweet spot. We understand a full scope of career management techniques and can give you a command of new media that will make all of your friends jealous. If you need more help than a traditional career advisor might offer, for instance you need to build a website quickly and execute a Twitter strategy, Cake has the resources to get you up and outrunning your competition. |
If you’re interested in truly distinguished, high impact targeted market campaigns you’re in the right place. Ever wondered how to go viral? Interested in creating advertising campaigns no one will forget? Check our blog for examples of our copyrighted examples of this one-of-a-kind service or sign up now. Cake's advertising is undeniably unique because you'll be consulting with actual working artists and not just ad executives who can't control their own bloat and pass their expenses on to their clients. We don't just work for you--we work with you.
If you're interested in something truly decadent, talk to Cake about setting up executive coaching. You can also keep Cake on a retainer...don't be shy about asking for a slice. |